Service Packages
Growing a deeptech startup requires founders to divide their attention and time among many competing tasks. The fractional Go-to-Market partnership model helps structure and prioritize these tasks, manage multiple workstreams, and maintain timelines through hands-on contribution to the activities required at each stage of growth. Each growth package targets a specific scaling bottleneck. Which packages best fit your current challenge?
Business Modeling, CRM, Outbound Leads
Sales Enablement
01
Business Model Validation & Customer Discovery
Assess and refine your business model through interviews with prospective customers, partners, and industry experts.
02
Lead Generation & CRM Outreach
Identify qualified prospects, build and manage CRM pipelines, and build a scalable sales process through targeted outreach and relationship development.
03
Marketing Campaigns & Execution
Generate inbound and outbound leads through targeted marketing campaigns, mass outreach, customer sales pitch decks, and coordinated execution with creative agencies.
04
PR & Social Media Presence
Strengthen your public presence through strategic PR, thought leadership, and a consistent LinkedIn presence.
Investor Narrative, Pitch Deck, Market Sizing
Fundraising Readiness
01
Narrative and Pitch Deck Refinement
Develop a compelling investment narrative and investor materials that clearly communicate your value proposition and growth potential.
02
Market Sizing
Develop TAM, SAM, and SOM estimates using quantitative methodologies, including custom market models where conventional market data does not yet exist.
03
Investor Pipeline & Outreach
Build targeted investor pipelines, coordinate investor outreach, and manage investor engagement throughout the fundraising process.
05
Negotiation Support
Support founder negotiations throughout the fundraising process, from investor discussions to term sheet review and deal execution.
Organize investor materials and prepare documentation for efficient due diligence and fundraising discussions.
Data Room Preperation
04
Strategic Collaborations, Geographical Expansion, Events and Networking
Channels, Partnerships, Ecosystem Development
01
Soft Landing & International Expansion Support
Support companies entering new geographical markets through strategic introductions, partnership scouting, resellers, and ecosystem navigation.
02
Corporate Innovation Partnerships
Connect startups with corporate innovation teams to explore pilot projects, technology validation, and strategic collaborations.
03
Technology Partnerships
Identify and establish technology partnerships with cloud providers, infrastructure companies, system integrators, and strategic technology vendors.
05
Strategic Event Representation
Represent your company at conferences and industry events to build relationships with investors, customers, partners, and ecosystem stakeholders.
Identify and develop sales channels accelerate customer acquisition through distributors, resellers, and strategic commercial partners.
Channel Partnerships
04
Research, Actionable Insights, Trends and Competition
Market & Competitive Intelligence
01
Research Coordination
Coordinate outsourced market research with providers such as Gartner, IDC, and Frost & Sullivan to obtain industry-specific market intelligence.
02
Market Landscape & Trend Analysis
Produce market landscape reports, Porter's Five Forces analyses, and industry trend assessments through structured desktop research.
03
Competitive Deep Dive
Develop detailed competitor profiles, competitive positioning matrices, feature benchmarking, and ongoing competitor news monitoring and alerts.
Efficiency, Team Building, Organizational Structure, Task Management
Operational Clarity & Team Alignment
01
Onboarding & Process Documentation
Develop onboarding materials, document workflows, and establish standardized operating procedures.
02
Knowledge Management & Documentation
Organize internal documentation, clean up knowledge repositories (e.g., Confluence), and structure IP and project information for long-term accessibility.
03
Project Management Systems
Implement and optimize project management platforms such as Monday.com, Notion, Jira, or ClickUp to improve planning, execution, and visibility.
05
Organizational Design
Structure teams, define ownership, clarify reporting relationships, and establish organizational processes that support efficient execution and growth.
Plan and facilitate workshops that align teams on priorities, responsibilities, timelines, and project objectives.
Coordinating Team Alignment Workshops
04
User Insights, Voice of Customer, User Features, Technical Features
SaaS Product Management Support
01
UI/UXCoordination
Coordinate UI/UX design through a trusted network of design specialists to deliver intuitive, user-centered product experiences.
02
User Research & Journey Mapping
Conduct end-user interviews, gather product feedback, and map user journeys to inform product decisions.
03
Product Requirements Gathering
Translate customer interviews and stakeholder feedback into structured product requirements for design and engineering teams.
Coordinate beta testing, collect user feedback, and support successful product launches.
Beta Testing & Product Launch Support
04
Contact
Adress
C. de Serrano Anguita 4, 28004 Madrid
Phone
selin@kanyassen.com
+34 622 932 404